Monthly Archives: July 2014

Salience and difficulty July 27, 2014

Discussions of ways of improving stimulus control over a target behavior sometimes refer to augmenting the “salience” of antecedent stimuli.  Such uses of this term are formalized in applied behavior analysis textbooks.  For example, Cooper, Heron, & Heward (2007) define salience as “the prominence of the stimulus in the person’s environment” and add that “Some stimuli…

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